Go Mobile! Series: Optimize for mobile with Google Analytics

Go Mobile! Series: Optimize for mobile with Google Analytics

Understanding who visits your website is important when developing your AdWords campaigns. In this post, we'll show you how you can use Google Analytics to analyze your website traffic and optimize your AdWords campaigns.

Who's coming to your site?

More and more users are accessing regular websites through mobile phones with full internet browsers. These users may be looking for different information or want to take a specific action more quickly than those who visit from a desktop computer. Do you know how many are visiting your site from mobile devices?

You can easily find out with Google Analytics by looking at the Mobile Devices report in the Visitors reporting section. If most of your traffic is coming from the iPhone and Android operating systems, ensure your AdWords campaigns are reaching that same audience by checking that your AdWords campaign settings are enabled to show on iPhones and similar devices.

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What are they looking for?

Google Analytics helps you see which search keywords drove the most traffic to your website from mobile devices. Simply select "Keyword" as the secondary dimension on your Mobile Device report to see what they're looking for. You can then take advantage of these keywords by setting up a separate mobile campaign and including mobile-targeted ad copy.

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Where do they go?

Customers on-the-go may be looking for different information on your website than customers who are at a desktop computer. Within Google Analytics, you can see exactly what mobile customers are doing differently on your website. Simply create an Advanced Segment for mobile devices and apply it to the Content reports. You can then optimize your AdWords campaigns by setting up mobile-specific campaigns with a different landing page URL. For example, if the top visited page for mobile users is the Store Locator page of your website, you may want to choose that URL as your landing page.

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Get Started

We hope these tips are useful to help you Go Mobile! To get started with Google Analytics, visit www.google.com/analytics.

Posted by Emily Williams, Inside AdWords crew

Tuesday, February 09, 2010 at 3:57 PM

Urge Olympic Committee to Help End the Canadian Seal Slaughter

Urge Olympic Committee to Help End the Canadian Seal Slaughter

PETA is calling on the Olympic Organizing Committee to help stop Canada's annual seal massacre.

All eyes are on Canada as it prepares to host the 2010 Winter Olympics. This extra attention will bring increased scrutiny and comes with the added responsibility of setting a positive example for the world. That's why we are calling on the Vancouver Olympic Organizing Committee to use its clout to help stop the Canadian seal slaughter.

During Canada's annual seal massacre, hundreds of thousands of baby seals are shot or have their skulls crushed, all for the sake of "fashion." Sealers routinely hook seals in the eye, cheek, or mouth to avoid damaging the pelt, then drag the seals across the ice, in many cases without checking to ensure that they are unconscious.

Baby seals stand no chance against club-wielding trappers, and they must look on as fellow pups are bludgeoned to death before meeting the same bloody fate. The anguish that a mother seal feels as she watches her baby being beaten to death just a few feet away from her is horrifying and can be heard in her desperate cries and seen in her attempts to get to her baby.

The 2009 seal slaughter has ended, but PETA's campaign to stop the massacre permanently has just begun. It's clear that the Canadian seal slaughter is quickly losing favor and support: This year, about three-fourths of the seals who were scheduled to be bludgeoned or shot to death were spared. But we still need your help to make sure Canada doesn't think the protests will end just because the killing slowed. Urge Canada's prime minister and the Vancouver Olympic Organizing Committee to help stop the slaughter forever.

Please write to the Vancouver Olympic Organizing Committee and demand that it help bring an immediate end to the seal slaughter. Share this action alert with everyone you know. A few minutes of your time will make a huge difference for baby seals.

Send this message to:

• Michael Chambers
• John Furlong
• Stephen Harper
• Michaelle Jean
• Gregor Robertson

aaa-cin, MySpace’de Fotoğraflarım albümündeki bir fotoğrafa bakmanızı istiyor

aaa-cin, MySpace’de Fotoğraflarım albümündeki bir fotoğrafa bakmanızı istiyor

Share | OlympicShame2010.com

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Hayatın1001hali

Hayatın1001hali

30 OCAK 2010 CUMARTESI

Hayatın en tatlı hallerinden anne kurabiyesi..

Hayatın en güzel ve keyifli hallerinden biri çok az kişi için “yemek” değildir. Yemek yapmayı, yemek yemeyi, yaptıklarımı sevdiklerime yedirmeyi çok seviyorum hatta bayılıyorum. Benim için bir meditasyon, bir terapi, bir rahatlama, bir mutluluk seansı.. Nedendir diye düşündüm uzun zaman bu kadar keyif almamın nedeni? Birden fazla.. Birincisi nesnesel bir başak burcu olarak verdiğim emeğin karşılığını çok net, somut, aynı anda 3 duyuya hitabeder şekilde alıyorum, ikincisiii el emeği göz nuru zaman ayırıp beynimi dinlendiriyorum ve üçüncüsü ve en keyiflisi paylaşarak sadece kendimi değil çevremdekileri de mutlu edebiliyorum.. Daha ne olsun.. Üretmek son derece keyifli ve tatmin edici bir olay, hele ki ürünler kekler, börekler, pastalar, etler, makarnalar, pilavlar, zeytinyağlılar, mezeler… mmmm olursa.

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